LG Electronics Inc

Published : January 27th, 2016

iPhone 6s and 6s Plus Impacted Verizon’s Postpaid Upgrades

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Keywords :   Apple | Georgia | Iphone | Market | Samsung |

iPhone 6s and 6s Plus Impacted Verizon’s Postpaid Upgrades

Verizon's 4Q15 Revenue Up Slightly: Analysts Recommend 'Hold'

(Continued from Prior Part)

Verizon’s postpaid upgrades are lower, as anticipated

Earlier, we saw that the take rate of Verizon’s (VZ) device plan improved sequentially during 4Q15. We also saw that Verizon had anticipated a better take rate of these plans during the quarter. During 4Q15, the telecom company’s postpaid upgrade rate was lower YoY (year-over-year), as the company had expected.

According to Verizon, one of the reasons for this YoY lower rate was the launch of the “refreshed” iPhone 6s and iPhone 6s Plus initiated by Apple (AAPL) in 2015 compared to that of iPhone 6 and 6 Plus in the previous year.

According to the company, the postpaid upgrade figure was at ~8.4% in 4Q15 compared to ~9.8% in 4Q14. During the 4Q15 conference call, Verizon’s CFO (chief financial officer) and executive vice president Fran Shammo commented on handsets for Apple, Samsung (SSNLF), and LG (LGEAF).

Shammo stated, “2014 was a unique year. You had a very different form factor come out from Apple, which drove a lot of traffic to that iconic device. You continue to have innovation from Samsung and LG, but we didn’t have that huge change in the handset this year that we saw a year ago. So that I think affected some of the upgrade model.”

Verizon’s smartphone penetration in 4Q15

As you can see in the above graph, Verizon’s smartphone penetration in its postpaid phone subscribers continued to grow in 4Q15. This figure was at ~83.7% in 4Q15 compared to ~78.6% in 4Q14. According to Verizon, the company had ~73 million customers in the smartphone category during 4Q15.

You may consider investing in the SPDR Dow Jones Industrial Average ETF (DIA) to take a diversified exposure to Verizon. The telecom company made up ~1.8% of DIA at the end of December 2015.

Continue to Next Part

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LG Electronics Inc

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Corporate news of LG Electronics Inc
1/29/2016LG plans to unveil 'White Card' for universal payments: Repo...
1/27/2016iPhone 6s and 6s Plus Impacted Verizon’s Postpaid Upgrades
1/26/2016LG sells 59.7 million smartphones in 2015, two new flagships...
1/26/2016LG Electronics posts 4Q loss as mobile business struggles
1/18/2016ACCC issues Kogan AU$32k fine for price hiking before discou...
12/15/2015ACCC hauls LG Electronics to court over misleading statement...
11/25/2015?LG's Ray: New mid-range 5.5-inch smartphone with 8MP selfie...
10/29/2015Better late than never? Samsung IT arms push into autos
10/29/2015LG profit sinks as smartphone business suffers loss
10/21/2015Appeals court rejects zoning variance for Palisades tower
10/21/2015LG Elec shares up more than 10 pct on supply deal with GM
10/20/2015GM-LG partnership brings Chevy Bolt closer to production
10/6/2015Appeals court hears arguments against LG Electronics tower
9/11/2015Google Starts Android Wear for Apple iPhones on August 31
8/26/2015New LG 4K OLED TVs Get HDR
8/14/2015Apple Watch Drives Revenue Growth of Other Products in Fisca...
7/29/2015LG Electronics misses forecasts as profits slump
7/29/2015LG Electronics reports 45 percent plunge in 2Q earnings
6/23/2015LG has agreed to reduce the height of its proposed HQ after ...
6/23/2015LG to lower U.S. headquarter's height after environmental fi...
6/23/2015Electronics firm, critics resolve dispute over planned tower
10/28/2014Third Point exits position in Sony
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