Frequent visitors to the Sprott Money site might have been intrigued
earlier this year when a new category appeared on our Canadian site’s
navigation: Numismatics.
While seasoned precious metals enthusiasts may know what the word means,
others may need a definition. Numismatics is the study or collection of
currency, and in our case, rare or beautifully-crafted coins.
Numismatics carry a monetary value and a collector value – each coin is
worth more than the legal tender amount based on its rarity and how it’s
crafted. The coins Sprott Money obtains are valued using several components,
including the finish, type of metal used, and mintage. Numismatics can
increase in value over time, adding to your investment in precious metals.
I was not a numismatist before Sprott Money Ltd. started working with the
Royal Canadian Mint. In January of 2016, our friends at the RCM offered us
the chance to join their Numismatics program and gain access to the dozens of
uniquely designed silver and gold coins. Ever since, we have found a growing
interest from our current clients and newcomers to our site as we promote the
new coins of the month.
One of the most fun parts of my job is opening the monthly email from the
Mint to see the amazing offerings they have for us vendors. I am always
astounded by the creativity and detail that goes into each and every coin. This
is why narrowing our selection to a few choice coins is so difficult.
Sprott Money chooses our numismatics based on popular vote. The team gets
together every month to choose coins that we think will appeal to our
customer base and reflect Canadian art and style. Some of our most popular
coins include the Birthstone series, commemorative coins for Queen Elizabeth,
and our Heroes series.
Some examples of our numismatics on the Sprott Money site
My personal favourite coins are our Blue
Jays coin and the “Welcome
to the World” coin . My family and I are big Blue Jays fans and we’re
cheering for them to make the playoffs this year. Our Welcome to the World
coin is dated 2016 and can commemorate the birth of a loved one or family
member. With my social circle having a mini-baby boom, this has proven to be
a great baby shower gift!
Sprott Money is looking to do more with our numismatic program in the next
year. We’re looking at a dedicated newsletter and website for our coins.
We’ve learned that our numismatic buyers are different than our bullion
investors, and as such, we are looking for better ways to reach them on
social media and in our marketing campaigns. It’s a different business, and
one we’re really interested in expanding.
In the meantime, check out all of our numismatics
here or on Amazon
and get ready to love the world of numismatics!
|
|
Larisa Sprott, M.Sc, is the President of Sprott Money Ltd., a
Canadian precious metals company based out of Toronto, ON. Larisa has over
15 years in the financial industry, having worked at Cormark Securities and
Sprott Asset Management. She joined Sprott Money in 2010.
|
