NOTIFICATION AND PUBLIC DISCLOSURE OF TRANSACTIONS BY PERSONS DISCHARGING
     MANAGERIAL RESPONSIBILITIES AND PERSONS CLOSLEY ASSOICATED WITH THEM

The information set out below is provided in accordance with the requirements
of Article 19(3) of the EU Market Abuse Regulation No 596/2014.

1              Details of the person discharging managerial responsibilities/person closely
               associated

a)             Name                          Paul Zwillenberg

2              Reason for the notification

a)             Position/status              Chief Executive Officer

b)             Initial notification/        Initial notification
               Amendment

3              Details of the issuer, emission allowance market participant, auction platform,
               auctioneer or auction monitor

a)             Name                         Daily Mail and General Trust plc

b)             LEI                          4OFD47D73QFJ1T1MOF29

4              Details of the transaction(s): section to be repeated for (i) each type of
               instrument; (ii) each type of transaction; (iii) each date; and (iv) each place
               where transactions have been conducted

a)             Description of the financial A Ordinary Non-Voting Shares of 12.5 pence each
               instrument, type of
               instrument                   GB0009457366
               Identification code

b)             Nature of the transaction    Purchase of shares

c)             Price(s) and volume(s)       Price(s)              Volume(s)

                                            £5.948441             5,000

d)             Aggregated information
                                            Not applicable, single transaction.
               - Aggregated volume

               - Price

e)             Date of the transaction      5 July 2016

f)             Place of the transaction     London Stock Exchange (XLON)

Name of officer responsible for making notification:

Fran Sallas, Deputy Company Secretary DMGT, 0203 615 2904